Helping a client succeed with a new idea

A client wanted to put on a seminar for an important target market. They’d never done seminars before so they had a lot of questions … including “Can it possibly be worth it?” I talked to them about starting very small and building on what we learned. Ten prospects came to their first event. Two became customers. My client emailed: “I just heard the fabulous news. That is amazing. It was worth all our efforts!”